Annie Leibovitz has been heralded as one of the most acclaimed photographers of our time, photographing some of the most famous and influential people in the world. Now she's now turning her lens to a different subject, the newly restyled, reimagined, and reinvented 2017 Lincoln Continental. Leibovitz developed her eye for photography hen she was a child on cross-country road trips with her father, looking out the back window framing the American landscape on the road. So, it's quite fitting that she was selected to photograph the beauty of the iconic Lincoln Continental for the "That's Continental" campaign. Leibovitz chose "real" people instead of professional models in an effort to lend authenticity – a quality Lincoln embodies – to the series. Leibovitz and her team set out on an epic road trip in the 2017 Lincoln Continental to capture images along the way; Kumar Galhotra, president of The Lincoln Motor Company noted that "her photos evoke…the feelings we want our clients to experience on all their journeys in the new Lincoln Continental." We invite you to visit Montgomery Lincoln to explore our inventory of new Lincolns, or to see the striking new Lincoln Continental for yourself.
Categories:
Social